In the last couple of weeks, the blogosphere has exploded with brands and self-acclaimed experts giving advice how to deal with the corona crisis. One of […]
Data and metrics are more important than ever for commercial decision making. But some areas within the field decrease marketing effectiveness. It’s time to rethink how […]
Forrester just released a new report called How Customer Experience Drives Business Growth, 2019. In a nutshell, the study claims to be able to calculate the financial […]